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BOOK

American Center America No Kokusai Bunka Senryaku

Watanabe Yasushi / Cho

2000yen
(2200yen Tax incl. in Japan)
US$ 12.66
Points You Earn 1% (20p)
Release Date May 28, 2008
Availability Sold Out
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Product Details

Catalog No.NEOBK-486803
JAN/ISBN 9784000220439
Product Type BOOK
Product Package Size (Estimated) 13.3 x 18.8 x 1.8cm
Pages 221

Books are basically written in Japanese except for bilingual books or ones indicated as not written only in Japanese.

Description

[Machine Translation] In recent years, there has been a rapidly growing interest in public diplomacy around the world. It is a matter of how to make one's own country understood by others (other countries) in the national interest, how to set up a way of perceiving the world, and how to control the discourse. This is not only a question of what diplomacy and politics are, but also a more fundamental question of what it means to "understand" other countries and cultures. The author focuses on the American Center for Public Diplomacy, a major player in public diplomacy in the U.S., and investigates the changes in its philosophy and activities over the past half-century since its founding. The book examines the struggle between various discourses on public diplomacy as "the politics of culture," and creates a stir in cultural studies and understanding of the United States. This is an ambitious study that synthesizes the results of research conducted over the years by an up-and-coming scholar who has garnered a great deal of attention.

Translate Description

*As it is a machine translation, the result may not provide an accurate description. Please use it only as a reference. *Not available within the China mainland region (谷歌翻译在中国大陆无法使用).

Description in Japanese

アメリカン・センター アメリカの国際文化戦略 / 渡辺靖

近年、世界各国で急速に高まるパブリック・ディプロマシーへの関心。それは、いかに国益に適うように自国を他者(他国)に理解させうるか、いかに世界認識の仕方を設定できるか、言説を支配できるかということに関わる事柄である。そこには、外交とは何か、政治とは何かという問いにとどまらず、他国や文化を「理解」するとはどういうことかという、より根源的な問いが含まれている。著者は、米国のパブリック・ディプロマシーの主たる担い手である「アメリカン・センター」に着目し、創設以来約半世紀にわたるその活動理念や活動実態の変遷を究明。パブリック・ディプロマシーをめぐるさまざまな言説のせめぎ合いを「文化の政治学」として考察し、文化研究、またアメリカ理解に一石を投ずる。注目を集める気鋭の研究者による年来の研究成果を総合する意欲的考察。

Related Offer & Feature

    Tracklisting

    1
    第1章 プロパガンダか広報か(例外としてのアメリカ
    2
    アメリカ最初の宣伝機関 ほか)
    3
    第2章 冷戦下の広報文化活動(広報と文化
    4
    天皇批判の回避 ほか)
    5
    第3章 パブリック・ディプロマシーの誕生とベトナム戦争(「パブリック・ディプロマシー」の誕生と挫折
    6
    ケネディ=ライシャワー路線 ほか)
    7
    第4章 ポスト冷戦時代のパブリック・ディプロマシー(USIAの終焉
    8
    孤立主義の台頭 ほか)
    9
    第5章 パブリック・ディプロマシーとソフト・パワー(税金の論理
    10
    パブリック・ディプロマシーの課題 ほか)

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