Media Mix No Akuma Inoe Shinichi Ro No Otaku Bunka Shi (Seikaisha Shinsho)

[Machine Translation] A memoir of the rare publisher who pioneered the "media mix"! Manga, anime, film, literature... Inoue Shinichiro is a rare editor who has pioneered new media mix techniques across a wide range of genres. From his childhood when he was excited by Astro Boy, Ultraman, and Masked Rider as a "first generation otaku," to his time as an editor of the legendary anime magazine Animec, to the launch of Newtype and Shonen Ace at Kadokawa Shoten, to his time as Vice President and Representative Director of KADOKAWA, this book is an exhaustive account of his life. This book is a life history of one person who was guided by the belief of "otaku" that "I don't want to be denied what I like" and is an incomparable "history of otaku culture"! Commentary by Tsunehiro Uno is included at the end of each chapter.

「メディアミックス」を切り拓いた稀代の出版人の回顧録!マンガ・アニメ・映画・文芸...あらゆるジャンルを股に掛けて、新たなメディアミックスの技法を切り拓いてきた稀代の編集者・井上伸一郎。「おたく第一世代」として「鉄腕アトム」や「ウルトラマン」「仮面ライダー」に心を躍らせた幼少期から、伝説のアニメ雑誌「アニメック」編集部在籍時代、角川書店における「ニュータイプ」「少年エース」の創刊、そしてKADOKAWA代表取締役副社長時代までを余すところなく綴った本書は、「好きなものを否定されたくない」という「おたく」の信念に導かれたひとりの人間のライフヒストリーにして、比類なき「おたく文化史」である!宇野常寛による解説を各章末に所収。